In: Advertising

A Guide to Email Campaign Marketing

Balancing Engagement and Unsubscribes in Email Campaigns If you’ve ready our founder’s book, An MFA For An MBA, you’ll know that Phillip Scott Mandel loves puns but despises “cutesy” writing, especially in the workplace. He also…

Become A Better Writer With Writing Workshops and Business Writing Courses

Can You Learn To Write? As Martin Amis said, as quoted in the bottom of our website, “All writing is a campaign against cliché.” But writing well is hard, and cliché is easy. So what…

Influencer marketing-worth the hype?
Is Influencer Marketing Effective?

Influencer Marketing: Exploring The Hype Here at Mandel Marketing, we provide a lot of digital marketing services: from SEO and content to email and paid search. But there’s still a lot more out there. Some…

Why Hire a Fractional CMO - from Mandel Marketing
Why Hire A Fractional CMO For Your Business

The Key Benefits of Hiring a Fractional CMO We all know marketing is crucial to building your business. But some companies don’t have the need or resources to hire a full-time CMO (Chief Marketing Officer),…

Advertising & Copywriting

Writing great copy doesn’t just happen. Learn about advertising creative here.