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In: Content Marketing

Freelance Writers: the Good, the Bad, and the Lessons Learned

In a previous post, we discussed how to become one of that coveted group of freelance writers in the world: tips, tricks, and opportunities. This freelance writing guide is only one half of the equation,…

Freelance Writing Guide: Tips, Tricks, and Opportunities for Beginners

Whether you have a full-time job or are trying to carve out your path as a solo entrepreneur, freelance writing can be an excellent way to make some extra money. Many freelance writers who start…

Creating and Maintaining A Corporate Blog

Did you know that corporate blog posts are one of the most popular type of content marketing? That’s why nine out of ten marketers use blogging to achieve their content goals. (We do, obviously.) But it’s…

A Guide to Email Campaign Marketing

Balancing Engagement and Unsubscribes in Email Campaigns If you’ve ready our founder’s book, An MFA For An MBA, you’ll know that Phillip Scott Mandel loves puns but despises “cutesy” writing, especially in the workplace. He also…

Become A Better Writer With Writing Workshops and Business Writing Courses

Can You Learn To Write? As Martin Amis said, as quoted in the bottom of our website, “All writing is a campaign against cliché.” But writing well is hard, and cliché is easy. So what…

business writing advice
6 Free Pieces of Business Writing Advice

Some Free Business Writing Advice From The Experts In a couple of months, Mandel Marketing founder Phillip Scott Mandel is coming out with a business writing advice and communication book, An MFA For Your MBA. The…

9 Common SEO Mistakes

How To Fix Those Pesky Common SEO Mistakes Sometimes it seems like all we do here at the Mandel Marketing blog is write about Search Engine Optimization. Well, first, it’s not true. We write about…

8 Essential SEO Tools and Why They’re Invaluable

Search Engine Optimization (SEO) Is Confusing, Difficult, and Complex Right? Well, maybe not. Luckily for all of the small business owners and marketers out there, the helpful folks at Mandel Marketing have gathered insights from…

Are Paid Sponsor Backlinks A Good Strategy For SEO?

Are Paid Sponsor Backlinks A Good Strategy For SEO? Everyone’s talking about SEO. Well, okay, people are talking about AI, and war, and democracy, too. But in the Mandel Marketing world–the world of digital marketing–we’re…

The Importance of SEO for New Ecommerce Businesses

In today’s digital age, search engine optimization (SEO) is essential for any business that wants to be successful online. This is especially true for new ecommerce businesses, which need to find ways to stand out…