8 Great Business Book Recommendations
Oh, the magic of a great business book. The classic trope of a hard-charging, inspirational, and insightful business book abounds, on the dusty shelves of now-empty corner cubicles, in the dark corners of dark libraries,…
Fractional CMO for Startups
Grow Your Startup Quickly and Efficiently With a Fractional CMO This statistic might throw you bright-eyed entrepreneuers for a loop, especially if you’re still in the planning phase of your startup, but nine out of…
Be Recession-Proof: How To Weather The Storm
What should a business do during a recession? Unfortunately, there’s no easy answer to this question, as all businesses–from entrepreneurs and startups to mid-size businesses and beyond–will all face different sets of circumstances when a…
Client Spotlight: Chris Perri Law
Today, we’re talking to Shannon Perri of Chris Perri Law, a criminal defense firm based here in Austin, Texas. Shannon runs the day-to-day operations of the firm, while her husband Chris does the lawyering. Tell…
3 Important Tactics for Marketing A Startup
A Guide To Startup Marketing Digital marketing for startups can be a daunting task. There are so many things to do and so little time! But don’t worry, we’re here to help. We provide a…
Client Spotlight: JuggCMP
In our second client spotlight, we’re talking to Michael Glavich, the CEO of tech startup, JuggCMP. Michael is a veteran Business Accelerator, specializing in productizing and marketing emerging digital technologies to Enterprise executives. He’s worked…
Client Spotlight: Assisting Hands Home Care of West Austin
In the inaugural Client Spotlight, we’re talking to Emmie Knox, the co-owner (with her husband, Louis LeSassier) of Assisting Hands Home Care in West Austin. Their company provides seniors, and others needing non-medical assistance at…
A Business Owner’s Guide To Sales
Want to make more sales? We all do. Sales of goods and services make up an approximately $20 trillion market, and to capture some of that market share, you as a business owner – and…
On Starting A Company (During COVID)
What in the world? We started a company because we wanted to work for ourselves. Jay and I have been in advertising for a long time, and we’ve worked at tons of different places and…