Everyone’s a photographer these days. But are they?

Ever since high quality cameras have been added to phones, everyone thinks they’re a professional photographer. But then people look at the pictures they actually take with their phones, and they’re usually terrible. Then you look at good photos, and there’s… something… but you can’t quite put your finger on what it is.

What is the photography “rule of thirds,” and how does it work in composition?

Have you ever looked at a photograph and been impressed by how well it was composed? If so, then you have probably experienced the rule of thirds in action. This photography rule is simple but effective, and it can help you take more appealing photos. In this blog post, the creative marketers and advertising designers at Mandel Marketing will discuss what the “rule of thirds” is in photography, and why you should use it. We will also provide some tips on how to apply this rule to your own photos.

The rule of thirds is one of the most basic and essential concepts in photography composition. Simply put, it is the idea that an image should be divided into thirds, both horizontally and vertically. This creates four points of interest, which the eye naturally wants to move towards.

Perhaps counterintuitively, the main subject of the image should be placed on one of these points, rather than in the center.

In addition, the rule of thirds can be used to help balance an image by placing key elements off-center. For example, if you are taking a photograph of a person standing in front of a sunset, you would put the person on the left or right side of the frame, rather than in the middle. By understanding and applying the rule of thirds, you can create more visually engaging and pleasing images.

How to use the rule of thirds in your own photography

Now that you know what the rule of thirds is and why it is important, you may be wondering how you can use it in your own photography. Here are a few tips:

When framing your subject, try to place them off-center. This will create a more interesting photo and help to draw the viewer’s eye into the image.

Use horizontal and vertical lines to create thirds in your image. This can be done by placing the horizon on one of the lines or by finding a building or other structure that divides the photo into thirds.

Experiment with symmetry and asymmetry. The rule of thirds doesn’t necessarily mean that your photo has to be perfectly balanced. Sometimes, breaking the rules can create a more visually interesting image.

By following these tips, you can start to apply the rule of thirds to your own photography and take more eye-catching photos!

The benefits of using the rule of thirds in advertising & marketing photography

What many people don’t realize is that the rule of thirds can also be effectively used in advertising and marketing photography. When done correctly, it can help to draw the viewer’s eye to the product or service being promoted and create a sense of harmony within the image. It can also be used to highlight certain elements within the frame, such as the company logo or slogan.

When used correctly, the rule of thirds can be a powerful tool that helps to create more visually appealing and effective advertising and marketing photography.

Professionalism and attention to detail matters in your marketing!

The rule of thirds is a simple but important composition principle that can help you take more visually appealing photos. It is also an effective tool that can be used in advertising and marketing photography. So, if you’re working on a project that involves product or service shots, keep this composition principle in mind!

And when it comes to your digital marketing, web design, copywriting, and branding, professionalism and attention to detail also matters greatly. That’s why you need a high-quality and experienced partner on your side, like Mandel Marketing. Reach out to us today to see how we can help you build your business!