Your Non-English Speaking Customers are Reading Between the Lines
Your Non-English Speaking Customers are Reading Between the Lines Note: This guest blog post was written by Marco Hanson, co-owner of Texan Translation I’ve been a Spanish translator for a couple decades now, and have…
The Power of Storytelling
Immersing yourself in a captivating novel or film is one of life’s greatest pleasures. Whether you’re a fan of crime fiction or independent cinema, a carefully crafted narrative can make audiences think about the world…
How To Use Color In Marketing and Branding
Color psychology is a field of marketing that doesn’t get talked about enough–but it’s around us all the time, in the five thousand messages we get sent to our brains each day. And though you may…
The Tyranny of Typography
Today we’re going to dive into what could be considered one of the world’s most boring topics: typography and fonts. Like streetlamps or trees, we see typography and fonts all day, every day, but never…
Branding In the Rain
People think they know what branding is, because it’s a word they hear all the time. But branding, while indeed ubiquitous in the modern world, is, for modern humans, kind of like water, to fish;…
Leggo Your Logo
Your Brand Logo Is Very Important To Your Business. As a marketing agency, we had go through an extensive logo and brand creation process — not only because we believe it’s important, but because it’s…