8 Effective Methods for Measuring Marketing ROI in Your Business
Every business decision—whether it’s hiring new talent, switching vendors, or launching a marketing campaign—comes down to one critical question: what’s the return on investment? For marketers and business leaders, measuring ROI is both an art…
8 Essential SEO Tools and Why They’re Invaluable
Search Engine Optimization (SEO) Is Confusing, Difficult, and Complex Right? Well, maybe not. Luckily for all of the small business owners and marketers out there, the helpful folks at Mandel Marketing have gathered insights from…
How to Measure Your Social Media Campaign’s Impact
Ah, social media. Isn’t it weird how, not that long ago, such a thing didn’t even exist? Well, like Churchill always said, nostalgia is for fools and nursemaids. So let’s talk a bit about modern social…