How To Use Color In Marketing and Branding
Color psychology is a field of marketing that doesn’t get talked about enough–but it’s around us all the time, in the five thousand messages we get sent to our brains each day. And though you may…
A Business Owner’s Guide To Sales
Want to make more sales? We all do. Sales of goods and services make up an approximately $20 trillion market, and to capture some of that market share, you as a business owner – and…
Rejected Slogans
Because even professionals get it wrong sometimes. Mandel Arketing… we put the “M” in “marketing.” Innovating the Future Of Advertising Innovation. There’s no “I” in Mandel. Mandel Marketing: More Important Than God. Not your grandmother’s…
On Starting A Company (During COVID)
What in the world? We started a company because we wanted to work for ourselves. Jay and I have been in advertising for a long time, and we’ve worked at tons of different places and…